Chris Educator - Personal Marketing & Self Development

Why Branding is important?

I love blogging about Self help and ideas that enhance self and how we interact with each other.

Throwing in a bit of personal insights to me is a form of self expression.

Blogging is quite a competitive space and there are blogs been churned out everyday.

But I had my reasons, As I mentioned earlier. This blog has helped me express myself and reach out to people with my opinion.

I believe Personal Branding is also an essential part of Personality Development. We cannot just develop ourselves and not focus on marketing it.

I know Marketing and Sales need some sort of PR of its own.

People normally think of Marketing as just something that gets business and bring in cash. It does, but it is the lifeline of a business.

It is about satisfying needs and wants effectively through products and services in exchange for value.

Get this E-book!

Get a your copy! Click here!

You run a business, you work as a professional. People know you and interact with you or you could say with your brand.

They have some expectations from you. They have certain impressions of you.

How about managing this effectively? How about branding it?

Branding is about building trust and delivering on promises made besides the public image.

Why can't you do it?

Leave a legacy...Pursue excellence

You could start out in a small way. Let me share with you 6 Steps researchers say can help you get started.

But before that some important terms you need to understand.

Some Definitions and lingo

What is a Brand?

"A brand is a name, term, design, symbol or any other feature that identifies one seller's goods or service as distinct from those of other sellers."

- American Marketing Association

What is Self-development?

Self-development is "the growth or improvement of one’s qualities and abilities."

- American Psychological Association

What is Impression management?

"How someone presents themselves, such as the way they look, act, and treat other people. The general impression that a person presents to the public."

- Urban Dictionary (lol, it was a good explanation)

Let us learn about Personal Branding; let us see its basics after we have understood understanding the definition and terms regarding the subject.

6 Steps to Personal Branding

Personal Branding is a process that starts with you.

Lol, Obvious one Chris, It got to be 'yourself'. But how much do you understand you.

You have to define yourself as a Professional, A Person who has something of value to offer.

Branding can be an important part of your Professional success.

According to a Research Paper published in Medical Reference Services Quarterly, There are 6 Steps to Personal Branding,

(1) taking an introspective look

(2) understanding the brand that may already exist

(3) developing your personal brand mantra

(4) crafting your physical footprint

(5) creating your digital footprint,

and (6) communicating your message

Brand promise value and performance and so does your Personal Brand.

3 Reasons for Branding Yourself

So Let us look at 3 Reasons you should consider it

1. Standout from the Competition

Bring out your uniqueness

Competition grows everyday, Professionally it can be difficult.

Help people understand what you stand for.

It not only helps you but it also helps others too.

Personal Branding will shine a focus on your plus points.

2. People, People and People

Impression management is an art

You will be surprised to know how many people check you online.

If you are on LinkedIn have a look at the number of people checking your profile.

It is important, don't think 'Who cares what other people think of me'. We are social creatures, believe me you do care.

If you are in a job, business or without a job consider it. Learn and read about it.

You could simply subscribe to our Free Newsletter for content like this 👇🏼📫.

3. Opportunities

Practice and hit your target

There are opportunities everywhere, you never know how things may turn out.

Yes, you can leverage yourself to showcase the best in you.

Personal Branding can be used to seize opportunities at work or business.

It is a really useful tool to build your path to success.

In Conclusion

I would say Personal Branding is more than just making a noise, it is about pursuing excellence while letting people know about it.

In the future posts, I shall go deeper into each of these 6 Steps. Do check this space.

If you like this post do share & join the discussion on our FB Page.

Ciao! See you in the next post...

Reference

^Personal Branding: Building Your Pathway to Professional Success, Jodi L. Philbrick &Ana D. Cleveland, Medical Reference Services Quarterly, Volume 34,2015- Issue 2

Hacking your Self Brand

Power of adding 'Authenticity' to your Brand

Brand value and your Job

5 Quick Tricks to Personal Branding

[full-width]

Grow Motivation Ponder points Random Bytes Self Help Transform

Ponder points: What the month of July taught me? 3 Interesting Insights that could help me change

July 17, 2021

July has been kind to me

Gosh! This month has been masala packed. I have personally learnt a lot.

I would like share some of my insights this month has shared with me.

This month started as a regular month. One of the precious moments being my Mom's Birthday on the 4th of July.

This pandemic has brought me close to my Wife's family. It has been an insightful experience.

My daughter started school; managing work with schooling can be a challenge for a lot of parents.

3 Insights that helped me see Life differently this month

You can choose your Perspective

Learning and insights

You must be thinking Chris, Duh, isn't it obvious? Not for me...

After consuming some content from New Agers, I realized that I don't need to be fixated into one perspective.

Since ideas have consequences , So does see things from a perspective. When we think in terms of possibilities and scan different perspectives in our day to day lives its a different matter.

I actually started practicing it. It works like magic.

You can be Assertive, but being rude is not necessary

Join our Private FB Group: Life Commune!

I think sometimes Rudeness can be needed. But mostly it is not required.

Assertiveness is something that helps resolve issues and when we master it. We can come across as being unnecessarily rude.

It was a realization that humbled me. (This post is feeling like a confession now...Lol)

I learnt that I was expressing myself without hurting others (unnecessarily).

You can blog without writing long posts, Hop on Twitter

Twitter is fun! Connect with me.

Initially Twitter seemed like something everyone followed and enjoyed; I couldn't see the point of it.

I forced myself to sign up and just use the platform. Its simplicity is so attractive.

Sometimes a line is enough to express oneself. Writing a long post just to keep it SEO friendly for the sake of it is completely not required.

Let's connect on Twitter and microblog...

In Conclusion

I have learnt so much in 15 days, Learning can shake up a lot of wrong ideas and can open New channels that enrich you.

I would say that learning different perspectives is helpful and besides informing you it can give you useful ideas.

So I hope it is not to early but July has been a kind month for me. I wish you a great month and wonderful day.

Do share your comments and connect with me on FB. Subscribe to my Newsletter by clicking here!

References

Assertive Approach to Conflict Resolution

Incredible Power of Self Learning, 10 Steps to Become an Effective Self Learner

Chris Educator's Top 10 Affirmations on Gratefulness for building a positive attitude and patting your own back

[full-width]

Grow Ponder points Quotes Self Help Transform

Osho on Awareness, Powerful Quote that summarises Awareness

July 12, 2021

Grow Quotes

5 Ideas to achieve more this month; How these new ideas can transform you life?

July 04, 2021

Charting new territories can be daunting

I was going to write this article with a lot of negativity in my head. I must confess I don't have a problem with Negativity, but I felt a sense of having a heavy head and negativity combined (a toxic combination).

I thought of just being present in the moment and releasing all these thoughts. I had a small sip of water and just distracted myself with a small conversation.

Now I am really refreshed and it feels awesome.

I believe every moment and month is an opportunity. I also believe every hope and desire you have has meaning and is important.

Sometimes we have this thought that things should be perfect or better. I think accepting the madness and living in spite of it, is the key.

So the question at hand is how do we achieve what we think is important to us quickly and now.

Let me share a story with you,

This story I lived during my dieting phase. I had got a full health checkup done for some reason I don't remember and when I showed the doctor (who was going to help me with my weight issues) the results were quite concerning.

It just shocked me and I don't know why (I was quite a foodie). My diet was not the healthiest and I thought the solution to it was losing weight.

I just wanted to lose all of this weight quickly. I asked the doctor to help me lose it and within a month.

I was ready to do anything to lose it, the doctor told me it was not recommended to lose it so soon and in an just a month (What was I thinking, lol).

He suggested I change my lifestyle and it really helped me shape up.

Later I realized that wanting something can make it happen, but there is a time and timespan for certain tasks to bear fruit in an optimal way.

We don't need to rush and have it instantly. In my case, I realized that Weight or being fat was a symptom of an unhealthy lifestyle.

There are different body shapes and its good, but in my situation I had no reason to look like that.

How can we achieve more this month?

Firstly, Stop reading this article. Reading is a good habit. I love reading and it teaches you a lot.

You get to connect with a lot of ideas and people, it is fun. But for the reading to impact your life, you need to act.

Action is a very important component. You want things to change, take action. Can things get worse, yes it could? But staying where you are and not acting is not going to change anything.

Yes, There is a risk to taking action. I have written a couple of blogs on Action. Check it here!

I would accompany 'Taking Action' with being Present in the moment. Let the current moment absorb you.

Don't let your mind wander, focus on the moment. I am writing a blog, I write the blog, I don't let my mind wander and think about anything else.

Give your 100% to yourself by focusing on your actions. You have been planning and waiting for this moment since a long time. Give it your best.

Now since you are taking action, What do you do next? See where you are going and think about the possibilities.

Sometimes certain Perceptions may not bear the potential to be fruitful. We must explore different sides to the same situation.

Life is dynamic and so should also our plans bear the same quality (of dynamism). It should have the potential to adapt.

Don't get fixated an treating your plans like recipes. You can try going off route and come back to it.

Don't confuse excursions for a journey. Excursions are short picnics, while journeys are travels to places that can be more important or longer.

In an excursion we enjoy the place and the moments, In a journey we have a destination we have to reach and be there for a while.

Similarly, when we are working our plans and we go off route. Treat them like small experiments and mental picnics. Don't treat them like the end of a story.

Just continue writing the next paragraph (of Life) and add to the story. The journey should continue even with the small distractions.

Lastly, you succeeded and achieved what you wanted. Congrats! Great job, set another goal. You are alive and you have the potential achieve more.

If not for yourself, then for others. You didn't succeed not bad, You succeeded 95%.

Yes, you didn't win the coveted crown or prize. But you reached far enough, a lot of people have not reached as far as you have.

Leverage your experience creatively, use the project and experience elsewhere.

There have been a lot of success stories that have started like this. Transforming their failures to successes.

So Let me end with another story,

There is this interesting set of stories of super successful people who had to bear a healthy dose of failure before making it to the top.

Check the article here(Entrepreneur.com)! I would like to highlight the story of Arianna Huffington.

She was rejected many times before succeeding and building up the Huffington Post.

Our rejections and failures are feedback, how you use it is your choice.

In Conclusion

You are starting out a New project or working on one or even succeeded at one or many. I think it is a valuable thing to fail or succeed and to work on what something you value as important.

Here at this Blog, I share personal insights, they are not magical 5 lists. But they surely highlight the ways in which I believe Self help and simple ideas can be transformative.

One thing is common in most, The pursuit to enjoy a better life. The definitions will surely differ.

Please do share your comments and what you think on our FB Page.

Join our private FB Group, Life Commune!